1. Corporate Mission

Originating from Chaozhou, Guangdong in 1991, OUNI has taken "Inheriting Ceramic Craftsmanship, Building a Quality Life" as its mission. Deeply engaged in the ceramic field and leveraging the advantages of Chaozhou's ceramic industrial belt, it creates ceramic products with exquisite craftsmanship, injecting aesthetic and practical value into home spaces and commercial scenarios. Every OUNI ceramic work serves as a link between craftsmanship and life, conveying the pursuit of quality and beauty.

2. Corporate Vision

OUNI is committed to becoming a "symbolic brand in China's ceramic industry and a global leader in quality ceramic life". Relying on the industrial foundation of Chaozhou, it continuously innovates and upgrades, promoting OUNI's ceramic products and brand philosophy to broader domestic and international markets. It aims to let the world witness the exquisite craftsmanship and cultural heritage of Chinese ceramics, reshape the experience of life aesthetics with ceramics as the carrier, and lead the development trend of the industry.

3. Core Values

• Craftsmanship as the Foundation: Inheriting the craftsmanship spirit of Chaozhou ceramics, OUNI focuses on every production process—from the selection of clay materials to the carving of finished products. It controls quality with ultimate craftsmanship, making "exquisite work" the background of OUNI ceramics and interpreting the profound heritage of Chinese ceramic craftsmanship.

• Innovation as the Wing: Rooted in the traditional ceramic industry, OUNI embraces innovative changes. It integrates diverse aesthetics in design and explores new paths of environmental protection and intelligence in technology, endowing the ancient ceramic craftsmanship with contemporary vitality and injecting sustained momentum into the brand's development.

• Integrity for Long-term Development: With "sincerity and trustworthiness" as the cornerstone of operation, OUNI keeps its quality commitments to customers, adheres to the principle of win-win cooperation with partners, and assumes social responsibilities. It shapes OUNI's trustworthy brand image with integrity and works together to create a long-term future.

• Integration and Symbiosis: Taking root in Chaozhou's industrial ecosystem, OUNI develops in coordination with the local ceramic industrial chain. It integrates into the market and the industry, achieving integration and symbiosis with customers, peers, and society. It gathers development momentum, shares development achievements, and practices the value pursuit of "originating from the industry, giving back to the industry, and growing together".